Equipped to Lead

Effective leadership means acting in alignment with your own unique design.

Through one-on-one coaching, executive team development, and small group classes, Leading by DESIGN equips leaders across West Michigan with the tools and training to discover and develop their individual blueprint for success.

Long-term Results

Behavior change takes time. Unlike a seminar or weekend retreat, our leadership training programs involve a long-term process. This approach provides leaders ample time to digest, question, practice, and apply concepts.

Practical Application

At Leading by DESIGN, we go beyond teaching concepts and offering tips — we reinforce key learnings through practical application and structured accountability, and we help leaders internalize concepts through on-site learning.

Ongoing Support

Our programs at Leading by DESIGN emphasize ongoing accountability, guidance, and support. In small groups, triads, and one-on-one coaching, leaders are offered a safe place to discuss challenges and receive encouragement.

Paul Duckworth

Engineering Director, Twisthink

“Leading by DESIGN has changed my working definition of leadership. I now have a much clearer model in mind for what my role is and should be as a leader.”

Scott Corley

Director of Engineering, ODL

“If you’re thinking about Lead 24/7 or putting someone through it, do it. I can tell you it’s been life changing for me. I think this was more valuable to me than an MBA program.”

Danielle Herek

HR Director, JR Automation

“LEAD 24/7 reinforced a lot of good practices I’ve been working to implement while introducing me to new concepts that have impacted how I lead and train others to lead. And the one-on-one coaching was amazing.”

Ken Horner

VP of Quality, Gentex

“LEAD 24/7 has really made me more focused on becoming a leader worth following by building a great team and by providing a clear vision of what it is we’re trying to do.”

Leadership Matters Blog

Helping you be a leader worth following in West Michigan.

Right Size your Work: Take a Vacation

, ,

One of the key benefits of regular vacations and breaks from work is that it allows us the space to right size the work itself and our role as leaders, and it helps us break habits of over-functioning.

Two Kinds of Intelligence for Two Halves of Your Career

,

If we’re willing to embrace this change as a new opportunity to learn, grow and create value, then the crystallized intelligence curve represents a huge opportunity.

Comfortable in Your Own Skin

,

We are driven to help West Michigan leaders maximize their positive influence by helping them discover and then leverage their unique design.

Lessons in Leadership with Kirk Cousins and Rodger Price

, , ,

NFL quarterback and Holland, Michigan native, Kirk Cousins joined Leading by DESIGN founder Rodger Price to discuss the lessons in leadership he's gleaned throughout his storied college and pro-football career.

Leading Yourself in 2023 ABC Goal Setting

,

The turning of the year is a human construct, but we still imbue it with all kinds of meaning. I don’t go in much for resolutions, and the statistics about people actually keeping those resolutions (Save more! Eat healthy! Call my mom!) is kind of laughable. Still, to...

Get in touch

Questions? Comments? Looking for more information? Send us a message, and we’ll be sure to respond.

OUR OFFICE

201 W Washington Ave, Zeeland, MI

open map

DROP A LINE

info@leadingbydesign.com

send email
w

CONNECT

(616) 405-1918
call us