Business Strategy
What Is a SWOT Analysis? And How to Run One
At some point, every leader hits a moment where things feel unclear. The team is busy, decisions are being made, but underneath is all, there’s a sense that something isn’t fully aligned. If you’re moving forward without a clear picture of where you stand, a SWOT analysis is a simple way to pause, step back,…
Read MoreHow to Budget for Strategic Planning and Facilitation Services in 2026
Learn how to budget for strategic planning and facilitation services, including costs, pricing models, and what to expect.
Read MoreWhy Vision Statements Often Fall Flat (and How to Make Yours Stick)
Vision statements often fail because they lack clarity, ownership, and action. Learn why they fall flat and how leaders can make them real.
Read MoreThe Best Leadership Training Options for Engineering and Manufacturing Teams
Explore the best leadership training options for engineering and manufacturing leaders, including cohorts, workshops, and 1:1 coaching.
Read MoreWhat Is Strategic Vision Mapping?
Learn what strategic vision mapping is, how it works, and when to use it. A practical guide for executive leaders seeking clarity and alignment.
Read MoreA Vision for West Michigan Leaders in the West Coast Way
Writing for the West Coast Way, Rodger Price laid out the three biggest opportunities before West Michigan leaders if we are to make our area the hotbed of the nation’s best leaders: become a person worth following, build a great team, and get clarity about why an organization exists, where it’s going, and how it will behave.
Read MoreA Safe Space to Innovate – More Prevalent than Ever?
Many organizations have some sort of defined innovation processes. They each use their own language and bucket the steps a little differently, but the main concepts and the flow are often quite similar. Leading by DESIGN’s steps, for example, look like this: Identify the opportunity Discover as much information as possible about the opportunity Incubate Generate…
Read MoreYou’re Getting Warmer
I recently talked with a client about his frustration with his boss, who he really admires. When I heard what he described and realized that his frustration stemmed from lack of vision, I shared my belief that most leaders are unintentionally playing a game of “you’re getting warmer, you’re getting colder” when it comes to…
Read MoreHow To Help Your Organization Be an IFZ
Change is hard. Innovation requires change, but change is scary. So I feel I can serve you best today by giving you a few suggestions to make sure your organization can stop innovation in its tracks. What are some easy ways you can head innovation off at the pass to make sure that your organizational…
Read MoreSome Vision Is Better Than None
When I made the jump in 2019 from employee with a side hustle in communications to full-time freelancer, I thought that I had made “The Big Decision.” I would work for myself, and that was a huge leap. Then, as my portfolio began to grow, I was asked by a client if I was planning…
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